Objective:
School Transportation News is the only magazine that serves the entire school transportation industry by offering a multi-channel experience, using print, online and face-to-face delivery to bring actionable information to the school transportation community. Their audience includes more than 26,000 transportation and educational services professionals from private and public sectors of pupil transportation, including transportation directors, managers, superintendents, fleet managers, safety trainers, school board members and more.
School Transportation News is the definitive source of industry trends and news and tells the stories of those transportation professionals that are creatively serving their districts or companies. They offer advertisers a multifaceted, highly efficient opportunity for business development in a rich environment of editorial excellence.
Our Role:
We were hired as the creative consultant for STN Media Group in general, we assist with magazine re-designs, covers, creating branded ads for the company’s other ventures and the occasional cover photoshoot. We also step in on periodically to layout editorial pages when the in-house team needs assistance.
Client:
School Transportation News
Photoshop Fun
We were tasked to come up with a unique and original image for the cover of the magazine that visually represented the topic of safety on the school bus. Although, at first we felt this was quite a challenge we were pretty pleased with the final outcome. It’s the challenging assignments that prove to be the most rewarding when the project is creatively thought out and executed successfully.
